What investment strategy does Pophouse Entertainment focus on?

Pophouse Entertainment focuses on Buyout strategies in the private equity space.

How many portfolio companies does Pophouse Entertainment have?

Pophouse Entertainment has 11 active portfolio companies and 1 completed exit and 2 funds tracked on GP Intel.

Where is Pophouse Entertainment headquartered?

Pophouse Entertainment is headquartered in Stockholm, Sweden.

When was Pophouse Entertainment founded?

Pophouse Entertainment was founded in 2014.

What sectors does Pophouse Entertainment invest in?

Pophouse Entertainment invests across TMT, Consumer.

What are Pophouse Entertainment's recent exits?

Recent realized exits by Pophouse Entertainment include: Perfect Day Media (2024) to PodX Group.

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Pophouse Entertainment

Stockholm, Sweden·Founded 2014·

Buyout

·pophouse.se

Pophouse Entertainment is a Stockholm-based entertainment investment firm co-founded in 2014 by ABBA's Bjorn Ulvaeus and EQT founder Conni Jonsson that acquires legacy music catalogues and intellectual property and develops immersive artist experiences around them.

AUM

–

Funds

vintages 2014–2025

Portfolio

Exits

Pophouse Entertainment is a Stockholm buyout firm with 11 active companies and 1 exit.

SectorsTMT Consumer

Sector breakdown

12 companies

TMT

7 · 58%

Hospitality

3 · 25%

Consumer

2 · 17%

Geography breakdown

3 geographies

Sweden

7 · 58%

3 · 25%

2 · 17%

Key facts

HQStockholm, Sweden

Founded2014

Websitepophouse.se

Recent exits

Pophouse Entertainment sold Perfect Day Media to PodX Group in 2024 after 3 years.

Coverage notes

2 funds tracked, 12 portfolio companies (11 active · 1 realized). Verified weekly from public filings and deal announcements.

Funds & portfolio

Every fund Pophouse Entertainment has raised, with its portfolio companies. Hand-checked from public filings.

2 funds

Fund

Strategy

Vintage

Size

Assets

Exits

Pophouse Fund I

Buyout2025€1.2B6 assets

Buyout

2025 · 1yr

€1.2B

–

Unrealized

6 held

Company	Entry
Avicii TMT · Sweden	2022
Cyndi Lauper TMT · US	2024
Iron Maiden TMT · UK	2026
KISS TMT · US	2024
Swedish House Mafia TMT · Sweden	2022
Tina Turner TMT · US	2026

Balance SheetActive

Balance Sheet20145 assets1 exits

Balance Sheet

2014 · 12yr

–

Unrealized

5 held

Company	Entry
ABBA The Museum Hospitality · Sweden	2014
ABBA Voyage Consumer · UK	2021
Avicii Experience Hospitality · Sweden	2022
Mamma Mia The Party Hospitality · Sweden	2016
Pippi at the Cirkus Consumer · Sweden	2020

Realized

1 exit

Company	Entry	Exit	Type	Buyer	MOIC
Perfect Day Media TMT · Sweden	2021	2024	Trade Sale	PodX Group	–

Frequently asked questions

What investment strategy does Pophouse Entertainment focus on?: Pophouse Entertainment focuses on Buyout strategies in the private equity space.
How many portfolio companies does Pophouse Entertainment have?: Pophouse Entertainment has 11 active portfolio companies and 1 completed exit and 2 funds tracked on GP Intel.
Where is Pophouse Entertainment headquartered?: Pophouse Entertainment is headquartered in Stockholm, Sweden.
When was Pophouse Entertainment founded?: Pophouse Entertainment was founded in 2014.
What sectors does Pophouse Entertainment invest in?: Pophouse Entertainment invests across TMT, Consumer.
What are Pophouse Entertainment's recent exits?: Recent realized exits by Pophouse Entertainment include: Perfect Day Media (2024) to PodX Group.