Finanzguru

Who owns Finanzguru?

Finanzguru is currently owned by Berliner Volksbank Ventures through VR Ventures Fund II (2020 vintage), since 2022. Across its history, Finanzguru has been through 6 private equity ownership periods, detailed in the timeline below.

Hand-verified · updated 2026-07-03

About Finanzguru

Finanzguru is a Frankfurt-based fintech whose multibanking app aggregates a user's current accounts, cards, savings and crypto holdings in one place and uses artificial intelligence to categorise spending, track recurring contracts and surface where money can be saved. Operated by DWINS GmbH, it positions itself as the largest independent personal finance and financial-assistance app in the German market, extending from account aggregation into contract management, insurance and investment products. The service analyses linked accounts to sort expenses by life area and to flag switchable or overpriced contracts, framing itself as a neutral digital financial adviser rather than a bank. According to company and press disclosures, Finanzguru grew from around 500,000 registered customers in early 2023 to more than 1.5 million registered users, with later reporting citing over three million users, and in 2022 it tripled revenue to an annualised run rate above EUR 10 million.

Ownership journey

Finanzguru was founded in Frankfurt am Main by twin brothers Alexander and Benjamin Michel, who launched the app at the end of 2017 out of their company DWINS. Deutsche Bank backed the business early through its corporate venture capital arm in 2017, taking a minority position, and seed + speed Ventures invested during the seed phase in 2018. In an August 2019 Series A the company drew in Hannover Digital Investments and coparion alongside its existing backers, and in 2022 VR Ventures, the fintech fund managed by Redstone together with Berliner Volksbank Ventures, joined the shareholder base. All of these investors hold active minority positions, and no exit or secondary transaction involving them has been recorded. The founders remain central to the business, which continues to operate as an independent, venture-backed company.

Under PE ownership

Successive minority rounds funded product expansion and hiring rather than a change of control, and under this backing Finanzguru broadened from a spending tracker into a fuller financial-assistance platform spanning contract switching, insurance and investment offers. User numbers scaled from the low hundreds of thousands to more than 1.5 million registered users and, by later reporting, over three million, making it one of the fastest-growing consumer finance apps in Germany by downloads. Revenue momentum followed, with the company reporting that it tripled sales in 2022 to an annualised level above EUR 10 million. Deutsche Bank's continued participation gave the app an institutional anchor while the founders retained operational control, and the venture syndicate stayed invested as the business pushed toward broader financial-management use cases.