KRING

About KRING

KRING (legally KRING Innovation A/S) is a Danish venture studio and impact-fund family headquartered at Ragnagade in Copenhagen. The firm was founded in 2011 by brothers Martin Kring (CEO and Co-founder) and Jesper Kring (Chair and Co-founder), with additional partners including Corey Henderson (CTO and Head of AI) and Thomas Refdahl (Head of Growth and Portfolio). The firm operates a hybrid venture-studio-plus-fund model where KRING co-creates ventures from idea stage, embeds operating teams and deploys its own capital alongside corporate strategic partners and external co-investors. Assets under management as of December 2024 are not publicly disclosed in primary sources. The firm operates three sequential fund vehicles each branded Speedbooting: Fund I (Speedbooting 2016), Fund II (Speedbooting 2019) and Fund III (Speedbooting 2022). Each fund corresponds to a distinct vintage of co-created ventures. The structure is a Danish A/S managing closed-end vehicles, with the studio providing in-kind venture-building services in addition to capital. Across all three vintages, KRING reports more than 20 co-created and launched companies. The firm self-describes as a family of impact funds with thematic focus on UN Sustainable Development Goals 3 (Good Health and Well-being) and 7 (Affordable and Clean Energy).

Investment thesis

KRING combines a venture-studio operating model with three sequential pre-seed impact funds, focusing exclusively on Danish-based early-stage ventures that address health, wellbeing and sustainable energy challenges. The studio model means KRING typically co-founds ventures rather than backing external founders, with the team participating from idea generation through product-market fit, embedding operators, building MVPs and validating go-to-market before institutional fundraising. Strategy emphasises AI-first product development, rapid market validation and partnership with Danish and Nordic corporates that provide commercial channels and strategic capital. Target sectors cluster around digital health (chronic disease management, fertility, blood diagnostics, mental health), sustainable energy (residential heat pumps, community clean-energy planning, energy retrofitting) and impact-adjacent B2B SaaS (sustainability reporting, ESG documentation, technical workflow automation). Geography is Denmark-exclusive, with KRING investing only in ideas and startups based in Denmark and occasional Nordic expansion at the portfolio level. Ticket sizes are not publicly disclosed but given the pre-seed and seed positioning and venture-studio overhead, initial cheques are likely in the €100,000 to €1,000,000 range per venture. The capital provider base references family-office LPs and Danish corporate strategic partners. Value creation rests on operator-led venture building with embedded KRING staff serving interim CEO and CTO roles, AI tooling that compresses time-to-validation, and strategic corporate partnerships providing distribution and exit optionality.