Skip to content
Home/Companies/AdTech/Mediasmart

Mediasmart

AdTech·Spain·Exited 2019·Held 4yr
Entry
2015
Hold
4yr
Exit
2019

Who owns Mediasmart?

Mediasmart was owned by Inveready Asset Management through Inveready First Capital II (2013 vintage) from 2015 to 2019, exited via Trade Sale. Across its history, Mediasmart has been through 2 private equity ownership periods, detailed in the timeline below.

Buyer identity available on Pro.

Hand-verified · updated 2026-08-03

Inveready Asset Management
Most recent investor
Inveready Asset Management
Inveready First Capital II · 2013 · VC
2 ownership periods · full history below

Key facts

HQSpain
SectorAdTech
StatusAcquired
Key takeaways
  • ·Fully exited in 2020.
  • ·Average hold across 2 realized cycles: 6 years.

Ownership history

2 ownership periods · co-invest detected

Exited
Last exited in 2020 to .
Co-invest · 2 holders · 2013 · 2020
Kibo Ventures
Kibo VenturesExited 2020
2013 · 2020(7yr) · Kibo Ventures I · 2012 · VC
Trade Sale · to
MOIC
Inveready Asset Management
2015 · 2019(4yr) · Inveready First Capital II · 2013 · VC
Trade Sale · to
MOIC
Track MediaSmart

Save this record to your watchlist and pick up your research where you left off. No spam.

Create free account

Get the full record on MediaSmart.

Free. No credit card. 30 seconds. Exit buyers and MOIC on Pro.

Hand-checked deal notes on this investment
Save this company to your watchlist
Exit buyer and MOIC on this deal (Pro)
or
Continue with email

Already a member? Sign in

Look up another firm or company
Data refreshed weekly · Sourced from public filings · Report an issue