{"slug":"zoo-se","name":"ZOO.se","url":"https://www.gp-intel.com/company/zoo-se","sector":"E-commerce","country":"Sweden","hq_city":null,"website":null,"founded_year":null,"ipo_year":null,"status":"pe_owned","current_owner":"eEquity","current_holder":{"name":"eEquity","names":["eEquity"],"since_year":2022,"basis":"active_investor"},"ownership_periods":1,"ownership":[{"owner":"eEquity","fund":"eEquity IV","fund_vintage":2019,"entry_year":2022,"exit_year":null,"is_exit":false,"deal_type":null,"buyer":null,"moic":null,"sector":"E-commerce"}],"source":"gp-intel.com","license":"CC-BY-4.0","updated_at":"2026-08-17T18:38:50.511Z"}